A denim jeans , how can it be any different from any other denim jeans.
The fabric of any denim jeans could be from the same factory.
And then one has a story and puts it on the fabric.
I noticed this story on the inside pocket of my jeans.
This is the story ‘Why’ I wear Levis.
The story of Levis is the story of Wild West and the cowboys.
The story is why we connect with any brand.
Our Story is why people connect with us as brands.
What is Your Brand Story ?